10-26-21

McDonald's Halloween Print Ad.

Inspiration for Your Email NewsletterWe're big fans of email newsletters. They provide a consistent way to engage with your audience and stay top of mind. Win, win.Developing a content strategy for your newsletter can be a challenging task though. What the heck are you supposed to write about it? We're gonna give you some ideas.Let's go...   Educate people about your industry: There's probably a good chance you have a lot of info to share about your industry. Ideas 👇    Share predictions about your industry Interview an industry expert Create a library of popular industry articles Provide tips on WHAT NOT TO DO Debunk industry myths    Share culture and personality: Just some good ol' fashioned authenticity here.   Share things you love. Spotify playlists, images, articles, etc. Share a funny video produced by employees Show behind the scenes of a new product launch Share your most popular social posts    Get customers involved: Strike up a conversation with your audience and let the magic happen. This can give you content for days if people really like your product or service.   Ask customers to share photos. Include them in your newsletter. Take a poll and share results Give a shoutout to loyal customers and partners. Share customer success stories.   Alright, alright. Hopefully, you're feeling inspired. Dive deeper here.

Today's Challenge

The folks at Mailerlite busted out all the stops for newsletter inspiration. Check out 130 inspiring ideas here.

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