10-3-22

How to write better headlines...

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6 Headline Formulas To Use Today

You already know how important the headline is. It serves as your first impression on a potential ideal customer. It needs to be clear and concise.Next time you're stuck on a good headline, turn to these tried and true formulas courtesy of @ecomchasedimond.

The "How To" Headline: How to [achieve desired outcome] Example: How to get more conversions on TikTok ads
The "List" Headline: [Number] [ways/tips] to [outcome] Examples: 10 Headline Formulas to Boost Clicks
The "Fearmonger" Headline: Warning! Are you [something undesirable] Example: Warning! Are you ruining your skin?
The "Mistakes" Headline: [Number] common mistakes [target audience] make. Example: 7 common hygiene mistakes men make
The "Bizzare" Headline: Why [bizarre claim] Example: Why alcohol is really good for you
The "Social Proof" Headline: The [product] [number] people used to [desired outcome]. Example: The diet 400 people used to get shredded in 3 months