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Repurpose Content for InstagramThere's a good chance you're sitting on a lot of unused content. Lucky for all of us, Instagram continues to add more features that make it easier than ever to share content.Check out some ideas below if you need some ideas for repurposing content. Summarize long-form content in IG carousels: Engagement on Carousels tends to be higher than traditional image and video posts. If you're sitting on blog posts, podcast show notes, ebooks, emails, etc., try to summarize them into Carousel posts with a CTA at the end.  Screenshot your best tweets: For some reason, screenshots of tweets on IG typically perform better than sharing the same quote in a different image style. If you're not on Twitter, there are plenty of templates to make it look like an actual tweet. Create video teasers and clips: Have a long-form video? Create snippets from (said video) highlighting specific talking points. Create story highlights: Get a little meta with this one. Make sure you share everything from your IG feed to your IG Stories. And, don't forget to save it as a 'Story Highlight' for evergreen content purposes.Dive deeper here.

Today's Challenge

It's a great time to look at your 2021 content and see if there's an opportunity to repurpose anything. 

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