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Link in bio 👓

This edition is brought to you by . Campaign Monitor gives you everything you need to run beautifully-designed, professional email marketing campaigns to grow your business. 

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Norwegian Airlines Print Ad.

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What to Link to From Your Instagram

As you know, Instagram only lets you share one link in your bio.As a result, a lot of folks have turned to tools like Linktree to send their audiences to a landing page including multiple links.If you're one of those folks 👆, here are a few tips to ensure your Linktree (or whatever tool you use) is meeting your business needs.

  • Choose relevant link names: Attention spans are short. Don't make your audience play the guessing game with your links. Name them appropriately and clearly. Less is more.

  • Include the most relevant links: You'll want to update your links based on current and new campaigns. Don't be tempted to include as many links as possible. That never works.

  • Use branded tools: If you pony up to certain pro accounts, you can use custom fonts, colors, and icons. It's worth considering if you want to keep your vibe consistent. 

  • Monitor always: Whichever tool you go with will likely have a robust analytics feature. Make sure you're tracking which links are being clicked and updating as needed.

Real talk: If sending traffic from IG is not a top priority for ya then it doesn't make a whole lot of sense to use a tool like Linktree.Dive deeper here.

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Today's Challenge

How's your IG link game? Is one link enough or is it time for more?

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See up to 4x more replies from LinkedIn outreach with video.Just install the Sendspark Chrome Extension to record and insert videos right from Sales Navigator and the LinkedIn message composer.<< TRY IT NOW >>

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