2-21-23

This edition is brought to you by . With 850M people, there’s no place with the scale of LinkedIn for business opportunities. Enter Taplio: the first all-in-one tool for Linkedin growth, powered by AI. Create high performing content 10x faster, schedule your posts at the right time, build new relationships and monitor all your results. Make the most of LinkedIn. Try it free for a full week.

Lacoste Print Ad

What's Happening

• Facebook and IG Test Selling Blue Checks for $12/Month

• NBA, Meta Reach Multiyear Partnership Extension

• Paramount+ Adds 9.9 Million Subscribers 

7 Common Linkedin Mistakes and How to Fix 'EmYour LinkedIn account is a powerful tool to:  Build your brand Sell your product or service Land your dream jobBut, there are some common mistakes made that hinder all of the above. Check 'em out...  Using LinkedIn’s Default Profile URL: Your LinkedIn profile URL is a chance to infuse your branding or keyword into your profile. If you don’t customize it, you miss out on the SEO juice you’d have gotten from that URL. To do so, click Me > Edit public profile & URL  Not Allowing People to Message You: Make sure your profile is set up to receive messages. Settings > Data Privacy.  Not Being Active: If you're trying to build a personal brand, you must post content on a regularly + engage with other people's posts. If your account is stagnant, folks just won't connect with ya.  Spamming People With Your Pitch: Don’t send a pitch immediately after a user accepts your connection request. It looks creepy and makes you come off as an opportunist who doesn’t care about giving value.  Inconsistency Between Your Profile and Work Experience: Decision makers won’t take you seriously if you say one thing on your resume and your profile says something else.  Not Personalizing Your Connection Requests: Avoid using templates when sending connection requests. Always send a personalized note. Check out their profile and reference one thing that's relatable.   Not Having Recommendations and Endorsements: A LinkedIn profile without recommendations is like a business without client testimonials. Ask your boss, colleagues, and clients for recommendations.Wanna see a couple more? Click here.

Today's Challenge

We said it before and we'll say it again...Linkedin is the place to be right now. Attention is cheap (until it's not). If you're serious about growing your Linkedin following, you need some Taplio in your life.

Before capturing the hearts and minds of consumers, you have to capture their attention. Gander enables brands to spin up high-converting, attention-grabbing, video UGC pages with just a few lines of code.<< TRY IT NOW >>

 How's it work? Share your referral link with friends. Everyone who signs up gets you one step closer to scoring rewards. 

Terms and conditions apply.