2-24-23

Friday Edition: Cold emails and awkward family photos

Our Friday edition is all about getting your weekend started off right. For you overachievers, we'll kick it off with a book or podcast recommendation followed by our weekly recap. After that, it's all play. #GetAfterIt 

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HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)— explores the art and science of conjuring irresistible products and ideas.His unconventional and relentlessly curious approach has led him to discover that the most compelling secrets to human decision-making can be found in surprising places: 

  • What can honey bees teach us about creating a sustainable business?

  • How could budget airlines show us how to market a healthcare system?

  • Why is it better to be vaguely right than precisely wrong?

  • What might soccer penalty kicks teach us about the dangers of risk-aversion?

Weekly Recap

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Need a mindless scroll today? This Instagram page archives amazing awkward family photos for your entertainment.From vintage hair to wtf family moments, have yourself a laugh.<< CHECK IT OUT >>

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