3-23-21

Why you need to spend time on this platform

March 23, 2021

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Orbit used crying animals to advertise its chewing gum. "Don't let lunch meet breakfast." (Israel, 2012)

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Ramp Up Your LinkedIn Company Page

Stats time: LinkedIn has over 310 monthly active users and content creation increased 60% in 2020 on LinkedIn.If you wanna nerd out over more LI stats, click here. Hopefully, you have a company page on LinkedIn. If so, here are some content ideas to keep things fresh. 

  1. Share company news and updates: This offers a great way for your customers, employees, investors, and fans to keep tabs on your brand.

  2. Post open jobs and connect with potential employees: 3 people are hired every minute through LI. If you have any open positions - post 'em.

  3. Build community: Post interesting questions, behind-the-scenes information, and unique updates.

  4. Improve your SEO: LinkedIn pages rank on search engine results pages (SERPs). If you're looking to optimize your SEO - don't sleep on LI pages. 

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Today's Challenge

Check out this ultimate guide to LinkedIn from Hubspot. 

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