3-23-22

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4 Reasons to Use Social Media ContestsConsumers love a good contest. The urgency and scarcity factors play a big part in this. FOMO is still very real.If you're not incorporating online social media contests into your marketing, it's time.Here's why:  Drive leads: Most contests include a lead-generation form. This is a great way to get prospects into your sales funnel with a low-barrier ask. Customer engagement: Contests allow you to engage with your customers and fans. For example - you can encourage people to comment on posts or create posts of their own + ask people for feedback, pose questions or run a poll to get your audience talking.  Brand awareness: It’s natural for folks to share contests with friends, which gets your brand in front of a new audience. This spreads awareness and increases your reach. Plus, since people find out about your brand from friends and not through some form of direct advertising, the promotion of your company seems more genuine. User-Generated Content: contests that rely on user-generated content can help you scale and promote original content in a fun way that benefits both you and your readers.Dive deeper here. 

Today's Challenge

If you've not run an online contest yet, the folks at ShortStack put together the ultimate resource for the WHO, WHAT and WHY around contests.Spend some time on it here. 

Social media contests should be simple. If you're looking to engage your audience and reach new followers, it's time to use ShortStack.There's a reason why thousands of Fortune 500 brands, advertising agencies, and small businesses use ShortStack to build tailored marketing campaigns.It works. The solutions are endless: 

• Giveaways

• Photo contests

• Quizzes

• Voting contests

• User-generated content

The list goes on...Fun fact: Victory Brewing drove over 235k leads using ShortStack.Give it a free test run (no CC required) today.<< TRY SHORTSTACK >>

 How's it work? Share your referral link with friends. Everyone who signs up gets you one step closer to scoring rewards. 

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