3-7-23

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What's Happening

• Microsoft makes Outlook for Mac free to use

• Twitter fixes broken links and images caused by ‘internal change’

• SoundCloud is testing a TikTok-like feed for music discovery

Why This Simple Email Works

Any Sticker Mule fans out there? If you aren't familiar, they make stickers, pins and a bunch of other stuff. The internet says they do about $11m per year in revenue. So, what's the secret sauce outside of a killer product? Simple email marketing.What's the thought process? According to their VP of Content (via Mailchimp blog) - "We’ve done some testing, like a high-graphic HTML email versus plain, and the results are either the same or the unstyled version does better,” he says. “It feels a little bit more personal. People can see through emails where there’s 50 images and it’s clear that it’s selling you something. An unstyled email just feels a bit more like an old college friend hopped on Gmail.”Takeaway: Keep it simple. 

Today's Challenge

If you sell a product or service, try the Sticker Mule approach.

Free shipping, free online proofs, fast turnaround.Sticker Mule is the easiest way to buy custom stickers & decals, labels, and other printing online. Order in 60 seconds and they'll turn your designs and illustrations into custom stickers, magnets, buttons, labels and packaging in days.They offer free online proofs, free worldwide shipping, and super fast turnaround.<< TRY IT NOW >>

 How's it work? Share your referral link with friends. Everyone who signs up gets you one step closer to scoring rewards. 

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