4-13-22 (1)

This edition is brought to you by . Campaign Monitor just launched SMS marketing alongside their already amazing email platform, giving marketers everything they need to communicate with their customers in a personal, engaging way.

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What the 90-9-1 Rule Can Teach You About ContentFamiliar with the 90-9-1 rule?The thought is that for most online communities, social media networks, and groups - 90% of users are lurkers who never contribute, 9% of users contribute a little, and 1% of users account for almost all the action.CopywritingCourse breaks it down like this:If you have 1,000 Facebook friends:1% of 1,000 = 10 friends that post all the damn time.9% of 1,000 = 90 friends that post from time-to-time.90% of 1,000 = 900 friends that never really postSo, how can the 90-9-1 rule teach us about content creation? To start, it should motivate you.It's really easy to be in the 1% group and even easier to amplify your message when you post across all of the social channels (YouTube, Reddit, Facebook, Instagram, etc).Here are some quick content ideas for you aspiring 1%'ers.  Document an experience Ask a question Make a listicle  Show how you do something unique-ish Share a cool concept  Share products you like So, what camp do you fall in?

Today's Challenge

Get crankin' on the content. Spend some time on this amazing resource from Copywriting Course for inspo. 

Ready to ramp up your marketing efforts?Combining SMS with email is the perfect way to make sure your messages stand out and your conversions soar.If you’ve been on the fence about SMS marketing, the time is now.Here’s why: 

• 95% of text messages are read & responded to within three minutes of receipt

• 98% is the average open rate of an SMS

With Campaign Monitor’s new SMS platform, you can set up and send your first SMS campaign in minutes.They handle the heavy lifting while you score quick wins with text-based marketing.Truth be told; SMS is going to be just as popular as email marketing at some point. Get ahead of the curve now.<< TRY IT NOW >>

 How's it work? Share your referral link with friends. Everyone who signs up gets you one step closer to scoring rewards. 

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