4-14-22

How to make influencer marketing a breeze...

This edition is brought to you by . Campaign Monitor just launched SMS marketing alongside their already amazing email platform, giving marketers everything they need to communicate with their customers in a personal, engaging way.

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3 Reasons to Work With an Agency for Influencer Marketing

Influencer marketing is here to stay. It’s no surprise given that over ​​80% of marketers say influencer marketing is effective, and 89% say it works just as well (if not better) than other marketing channels.As effective as it is, influencer marketing can be a ton of work. From sourcing the right people and channels to strategic content targeting, and everything in between.Below are a few reasons to consider working with an agency for your next influencer campaign: 

  • Time & money savings: 75% of marketers say identifying the right creators is the biggest influencer marketing challenge. If you work with a legit agency, you’ll not only save time, but a lot of money in billable hours and potential wasted ad spend. 

  • High-quality content: Agencies have an advantage in knowing what type of content performs the best. Because of that knowledge, agencies hold influencers to a higher standard with content production (often way better than most businesses can produce internally). 

  • Established relationships: The last thing you wanna do is compete against yourself for a quality influencer. A good agency has a preferred roster of influencers that will vibe with your brand and, ultimately lead to a seamless consumer experience. 

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If you have no idea where to start with influencers, check out today's tool 👇

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We couldn’t leave you hanging without a solid recommendation for a ‘legit influencer agency.’Say hey to The Motherhood. Don’t let the name confuse you.The Motherhood works with influencers from all categories; millennials and Gen Z, lifestyle, technology, finance, fashion, beauty, food, home, DIY, parenting, education, and more.You tell ‘em what you need and they’ll find the right influencers for your brand, no matter how specific. We’ve personally used The Motherhood and can’t say enough good things.<< TRY IT NOW >>

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