5-19-22

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7 Ways to Step Up Your TikTok Game

If you're not on TikTok, you will be at some point. With over 1 billion monthly active users, it's the most engaged social platform. TikTok users are 1.4x more likely to research products and brands they discover in-app.The folks at Later.com put together a list of 28 brands to check out for TikTok inspo. We're not gonna feature 'em all here, but we'll highlight a few. If you're serious about TikTok, we highly recommend checking out the Later post here. Here are our favorites with some quick takeaways: 

• Duolingo: Success > Hopping on the latest trends and letting their social media team run wild with creative ideas.

• Fowlerville Library: Success > Creating a unique recurring series called "One Star Review."

• Scrub Daddy: Success > They are super comfortable being bold and ridiculous. 

• Heider Real Estate: Success > They keep their content fast-paced.

• Chipotle: Success > They partner with other popular creators. 

• Later: Success > Careful not to make our content feel too sales-y.

• Crocs: Success > They make fun of themselves and the perceived ugliness of their shoes

Today's Challenge

If you're not on TikTok, it's time. 

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