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- 5-24-22
5-24-22
Are you listening? 🎧
This edition is brought to you by . Mention helps you to make the most of your online presence with powerful media monitoring and social media management. Monitor, analyze, respond and publish.
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Why You Need to Listen on SocialOver 53% of the world’s population is on social media. That's almost 4.5 billion people. 🤯What does that mean for your brand? There’s a ton of content and information being created every day. Not only is it hard to stay relevant, but also hard to keep tabs on what's being said (about your brand and the competition). Say hello to social listening...Social listening is a technology that shows you what is being said on social media, without you having to go looking for it.It lets you: Know what’s said about your brand, as it happens. Track social media mentions on top social media platforms. Evaluate the tone, influence and reach of those social messages. Analyze relevant data and identify trends. Create aggregated reports to understand the big picture and share it with your colleagues and clients.It's important to differentiate social listening and social monitoring.Just remember that social media monitoring will tell you what’s happening, while social media listening will give you an explanation as to why something is happening.Dive deeper here.
Today's Challenge
If you're not paying attention to your social media, it's time. Social listening is a great way to evaluate if your current offer matches your customers and market expectations. So, does it?
Social listening is great, but acting on those insights is even better. Mention’s Respond and Publish features makes it effortless to manage your brand online - whether you’re a brand or an agency.With Respond, you can interact with any mention that’s been uncovered on the social media platforms you’re monitoring. And Publish allows you to create, schedule, and post relevant, high-performing content all in one place. Managing your social media presence has never been so easy.<< TRY MENTION FOR FREE >>
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