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These 5 tips will help your headlines...

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CDs - remember those? This Sony ad highlights an interesting contrast between the old and new. 

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Get the Headline Right

Think of your headline as your first impression. If you play your cards right - you've advanced to the conversation AKA your content.So, how do you know if your headline is good? Answer: look at the dataThe folks at CoSchedule did the leg work here and analyzed over 220k headlines.Here's what (they found) makes a good headline: 

  • They use emotional language: Hook your reader in by eliciting an emotional response via the headline.

  • Include an action verb: Think in terms of what the subject did and what the reader will be able to do after reading the content.

  • They strike a positive tone: Negativity doesn't resonate with people. Keep your headlines positive.

  • They show a benefit: People are selfish. Headlines that show a clear message on how it'll improve someone's life always do well.

  • They often include numbers: Don't shy away from featuring big stats in your headline. They're quick, easy, and usually work.

  • They average 12 words long: Aim for this word count on your next headline.

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Today's Challenge

Check out some power and emotional words you can use for your next headline here.

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Write better headlines that will boost your trafficHow's that for a headline? Check out Headline Studio from CoSchedule to eliminate guesswork and outperform your competition.<< TRY IT NOW >>