6-16-21

Tide takes stain removal to a whole new level.

Tips for Social Media VideosHubSpot's 2021 State of Marketing Report revealed that video is the top content marketing strategy for brands.That shouldn't come as much of a surprise though. Video is hot and it's not slowing down.When it comes to your video strategy, we have a few tips for your next share.  Focus on snackable content: A recent study showed that 60% of marketers saw more clicks with video posts compared with static images. Keep your videos short and put your key messaging in the first few seconds. Make sure your videos are auto-play friendly too. Test different formats: Don't feel like you only need to share snackable content. Take advantage of live-streams, shopping videos and longer form content.  Meet your audiences where they are: There's a good chance you aren't sharing your Tik-Tok video on LinkedIn. Do your research on the demographics of each social channel to be sure you're reaching the right audience. Use your customers: You might not be in a position to hire an influencer to promote your product or service. No worries. Encourage your customers to share videos of them chatting up your product or service. Consumers love authentic, user-generated content. Dive deeper here. 

Today's Challenge

Revisit your video marketing strategy. Are you producing snackable content? What types of videos have resonated most with your audience?

Pretty Funnels is a free tool to organize and optimize your digital funnels... 

• Understand different marketing channels

• Plan campaigns in advance

• Make acquisition efforts worthwhile

<< TRY IT NOW >>