8-25-21

Colgate Dental Floss.

👍 Use Emojis in Your Email Marketing 

There’s a reason why more brands are embracing the emoji; they work. 56% of brands using emojis in their email subject lines had a higher unique open rate, according to a report by Experian.But wait, there’s more...

• Emojis in subject lines can lead to higher response rates than traditional email, meaning you could be missing an opportunity to engage your readers if you don’t use emojis. 😱

• Only 2% of company emails sent to private clients use emojis in their subject lines. This gives you the chance to set yourself apart from the competition. ❤️

• Using emojis can help your subject lines fit on mobile devices. 🤩

Now that you’re ready to start using emojis, we recommend Facebook Symbols or Emojipedia. All you need to do is copy and paste the emoji of your choice to your subject line. Keep in mind that if an emoji isn’t supported in the email client, the recipient may see a ☐ character instead.✌️Dive deeper here.

Today's Challenge

Check out how other brands are using emojis in their email marketing here.

The design of your email is important (really important, actually).Whether you’re crafting newsletters, announcements, events, holiday emails, or something else - if you want to convert, your design needs to be on point. That said, say hello to this easy, clean, and downright beautiful email template builder from Campaign Monitor.In less than 60 seconds, you can have a world-class design ready to send to your audience. We highly recommend it.<< TRY IT NOW >>

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