- Please Advise
- Posts
- 9-21-21
9-21-21
I spy with my marketing eye...
Faber Castell Print Ad.
How to Monitor Your CompetitionIf you want a competitive edge in your business, you need to know what your competitors are doing. From following their social accounts to keeping up on blog posts, being in the know is crucial. Here are a couple of ways to keep tabs on the competition: Know what’s being said: It could be that a local paper runs a story on the new warehouse they just opened, a winning award, or a larger story about a big acquisition. All of these examples are important and can impact your own business. You can set up Google Alerts for this or use something like the tool feature below. Know what your competitors are saying about themselves: When it comes to making a decision, prospective customers don’t mess around with research. They want to see who knows the most. A great way to position your brand is to keep tabs on other companies’ email newsletters and blog posts. Monitor how active and engaged your competitors are: With everyone being on social media, keeping tabs on social engagement and frequency is HUGE. If your competitor is getting a ton of engagement on a certain post or video, you need to know why and act accordingly with your own posts.Dive deeper here.
Today's Challenge
Check out the tool feature below. It makes monitoring your competition a breeze.
Monitoring your competition is no joke. It’s extremely time-consuming. Luckily, there’s a solution. Say hello to Signal Insights.Start your day with a curated email of competitor news stories, blog posts they've published, email newsletters, and social media posts.If you want to stay on top of your competition, Signal Insights is a must-have.Don’t believe us? Sign up for a FREE 2-week trial today.<< TRY IT NOW >>
How's it work? Share your referral link with friends. Everyone who signs up gets you one step closer to scoring rewards.