Do this with your short-form video

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Master LinkedIn's Short-Form Video Game: The Ultimate Cheat Sheet

Ready to stop posting crickets on LinkedIn? Let's turn your video content into engagement magnets with LinkedIn's own playbook.

The Golden Rules of LinkedIn Video:

1. Format for Success • Keep it vertical (9:16 ratio) • Sweet spot: 15 seconds to 2 minutes • Must-have: Captions (because silent scrollers exist) • Tech specs: 1080 x 1920 resolution, max 5GB

2. Content That Clicks ✅ DO: • Share standalone knowledge bombs • Drop industry insights • Sprinkle appropriate workplace humor • Hook viewers in the first 3 seconds • Encourage reshares and comments ❌ DON'T: • Go full sales-pitch mode • Post controversial or inappropriate content • Skip the context or captions • Forget your post copy

3. Work Smarter, Not Harder • Repurpose work-related videos from other platforms • Write captions minimum 50 words • Include key takeaways in your post

Why it works:

• Matches LinkedIn's algorithm preferences

• Caters to professional viewing habits

• Maximizes engagement potential

Your 30-minute action plan:

1. Audit your best-performing content from other platforms

2. Convert one piece into LinkedIn video format

3. Draft engaging post copy with clear takeaways

Pro tip: Test different video lengths within the 15-120 second range to find your sweet spot.

Remember, LinkedIn video isn't TikTok in a suit. Keep it professional, but don't be afraid to let your personality shine through.

Look, We Hate Tooting Our Own Horn...

But after sending you free marketing gems three times a week, we figure we've earned a quick humble brag about the agency behind Please Advise.

Meet Crisp: Your Content & Marketing Special Ops Team

What we crush:

• Content Strategy & Creation (because random posting isn't a strategy)

• Email Marketing (you've seen our work - you're reading it)

• Social Media (making brands pop without the cringe)

• Ads Management (turning budgets into results, not confetti)

Why folks dig us:

• We practice what we preach (exhibit A: this newsletter)

• We're allergic to BS marketing jargon

• We deliver results, not excuses

Got 15 minutes? Let's chat about turning your marketing from meh to memorable. No pressure, no sales pitch - just straight talk about your content needs. Book a call here.