Micro-communities, you in?

Plus - A platform for partnerships

Audi
"Wake Up! Easy Park”
Agency: DDB, Spain

πŸš— Simple
πŸ”‘ Straightforward
😍 Sold

Find your mirco-community

You want to extend your reach, sure. But what you really want to do is build trust with your audience. The influencer with ten million followers is not ideal for targeted marketing efforts.

This week:
1. Find 3-5 micro-creators in your niche with audiences under 50k, even under 20K
2. Look on Substack, Reddit, TikTok, Discord
3. Send them a message about a potential collab with your brand
4. Work with them on an engagement that feels beneficial to both of you
5. Build an ongoing relationship
6. See the results

These aren't vendors. They're your people. A micro-creator shows up in the comments, answers DMs, and feels like the most trusted person in the group chat. They have their audience's ear and the time to engage.

Go big. Nah, go small.

Make an impact

impact is an all-in-one partnership management platform that pulls everything into one dashboard with AI-powered attribution that shows you which partners are actually driving revenue, not just clicks.

Brands using affiliates and influencers drive up to 46% more sales than single-channel strategies.

See which partners are influencing your brand's AI and LLM recommendations and activate them directly in the platform.

No juggling tools. No bad data.

Partnership and Performance.