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The latest from Top Hat IMC.
By Ben Butler on Jan 07, 2016 12:25 pm
Branding is more than just copywriting and graphic design. Here are the six areas you need to account for when crafting your brand. What is the first thing you think of when I say branding? Your knee-jerk reaction was probably some memorable slogan or iconic graphic behind a brand engrained in your mind. Branding is
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