Your GTM Upgrade

Plus - Get in front of the right buyers

April 29, 2026

Scott Ward, Founder of HabitStack, uncovers the hidden barriers to achieving your biggest ambitions and reveals a proven system to crush them. If you’re tired of setting goals that go nowhere and want to turn your vision into tangible results, tune in.

Go To Market Motions Review

Times are shifting and if your GTM strategies aren’t, you’re missing out.

AI has changed the landscape, but humans still desire one thing…a real connection to your brand. GTM strategies are vast. Inbound and Outbound. Community-led and product-led. Strategies are one thing. Results are another.

We are tackling 5 pieces of your GTM plan this week:

  1. The Content. Write a blog or thought leadership piece from scratch. No AI assistance at all. Your unfiltered POV is still your sharpest differentiator.

  2. The Thought Process. Be intentional. Go pitch the client that you want to work with, not the easiest opportunity. Go after the one that excites you.

  3. The Tech. Use AI for the internal, not the external. Create one workflow that doesn’t currently exist for your team.

  4. The Clients. Build an owned community. A Slack group. A private LinkedIn network. Start the conversation and show up for it.

  5. The Inside Stuff. Fix your handoffs. When does marketing end and sales begin? Map it, document it, use it.

Got an idea for our list? Send us an email and we will feature some in our next newsletter.

6Sense.

6Sense’s AI-driven platform captures comprehensive buying signals, transforms data into insights and makes those insights immediately actionable through automations and alerts that put your team and your message in front of the right buyers.

✅ Capture hidden data
✅ Analyze historical wins to build a data-driven ICP
✅ Run personalized campaigns across email, advertising and omnichannel workflows
✅ Engage key personas at every stage of their journey